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    The Challenge of Contribution Margin – A Strategic Imperative for Sustainable Growth

    The Dilemma of Profitability and Purpose In an era of shrinking margins, unpredictable cost structures, and changing market dynamics, organizations across various sectors—including multinational corporations and higher education institutions—must find a way to balance financial sustainability with mission-driven growth. Once a primary measure of success, revenue growth no longer guarantees profitability. Many organizations assume that...

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